{"id":1942,"date":"2025-07-30T07:00:00","date_gmt":"2025-07-30T07:00:00","guid":{"rendered":"https:\/\/glowlu.com\/?p=1942"},"modified":"2025-07-30T07:00:00","modified_gmt":"2025-07-30T07:00:00","slug":"eartha-josephine-whitney-the-icon-inspired-beauty-secrets-from-keke-palmers-july-cover-shoot","status":"publish","type":"post","link":"https:\/\/glowlu.com\/?p=1942","title":{"rendered":"Eartha! Josephine! Whitney! The Icon-Inspired Beauty Secrets From Keke Palmer&#8217;s July Cover Shoot"},"content":{"rendered":"<div id=\"widgetArea4\" class=\"widget-area grid grid-cols-1 page-widget-area-4\">\n<div data-widget-type=\"hero\" id=\"hero\" class=\"clear-both widget widget-hero widget-hero widget-hero-hero flw-article-header-breadcrumbs flw-article-header-title flw-article-header-strapline flw-m-0-widget widget-hero widget-hero-fter-news\">\n<div class=\"clear-both widget-header\">\n<\/div>\n<div class=\"news-article\">\n<header class=\"header\">\n<nav class=\"breadcrumb\" aria-label=\"Breadcrumbs\">\n<ol>\n<li>\n<a href=\"https:\/\/www.whowhatwear.com\" aria-label=\"Return to Home\" data-before-rewrite-localise=\"\/\">Home\n<\/li>\n<li>\nBeauty\n<\/li>\n<\/ol>\n<\/nav>\n<section class=\"sponsored\">\n<span class=\"sponsored__tag\">Supported<\/span><br \/>\n<\/section>\n<h1 class=\"header__title \">Eartha! Josephine! Whitney! The Icon-Inspired Beauty Secrets From Keke Palmer&#8217;s July Cover Shoot<\/h1>\n<p class=\"header__strapline\">Straight from the multi-hyphenate&#8217;s glam team.<\/p>\n<div class=\"social\" data-contexturl=\"https:\/\/www.whowhatwear.com\/beauty\/keke-palmer-beauty-cover-who-what-wear\">\n<ul class=\"social__items\">\n<li class=\"social__item\">\n<p><svg class=\"icon-svg\" height=\"24\" viewbox=\"0 0 24 24\" width=\"24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle cx=\"12\" cy=\"12\" fill=\"#3b5998\" r=\"12\"><\/circle><path d=\"m13.079 19h-2.9v-7h-1.441v-2.408h1.442v-1.456c0-1.96.813-3.136 3.136-3.136h1.933v2.408h-1.2c-.91 0-.965.35-.965.966v1.218h2.183l-.257 2.408h-1.931z\" fill=\"#fff\"><\/path><\/svg>\n<\/li>\n<li class=\"social__item\">\n<p><svg class=\"icon-svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" fill=\"#0F1618\" viewbox=\"0 0 375 375\"><g><path fill=\"#000\" d=\"M187 7a180 180 0 1 0 0 361 180 180 0 0 0 0-361\"><\/path><\/g><g 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style=\"padding-top:56.31%;\">\n<img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/iLB5ymnqvbmJnkSxB3zrxB.gif\" alt=\"Keke Palmer Who What Wear beauty cover\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/iLB5ymnqvbmJnkSxB3zrxB.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/iLB5ymnqvbmJnkSxB3zrxB.gif\" data-pin-nopin=\"true\" fetchpriority=\"high\">\n<\/div>\n<\/div>\n<div class=\"credit\">(Image credit: Blair Caldwell and Who What Wear)<\/div>\n<\/div>\n<div class=\"left-rail-area\"><\/div>\n<div class=\"article__topcontainer\">\n<div class=\"leaderboard__container\"><\/div>\n<div class=\"article__container \">\n<div class=\"byline\">\n<div class=\"flex flex-col sm:flex-row items-start sm:items-center text-left text-zinc-900 uppercase text-xs\">\n<div class=\"flex items-center\">\n<div class=\"flex flex-col sm:flex-row\">\n<div class=\"mr-1 whitespace-nowrap\">\n<span><br \/>\nBy<br \/>\nErin Jahns <\/span>\n<\/div>\n<p><span class=\"text-stone-500 whitespace-nowrap\"><br \/>\n<span><br \/>\npublished<br \/>\n<time data-component-name=\"UI:DateTime\" datetime=\"2025-07-30T07:00:00Z\" class=\"relative-date\"><br \/>\n30 July 2025<br \/>\n<\/time><br \/>\n<\/span><br \/>\n<\/span>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"article-type__breadcrumb\">in Features<\/div>\n<\/div>\n<div id=\"article-body\" class=\"article__body \">\n<p>Take a scroll through our stunning July cover starring Keke Palmer, and you&#8217;ll be treated to roughly 100 years of star-studded time travel. Palmer, with her current shade of scarlet hair, headlines the piece before segueing into a meaningful tribute to three iconic Black women who have deeply inspired her: a 1920s Josephine Baker, a 1960s Eartha Kitt, and a 1980s and 1990s Whitney Houston. As told in Palmer&#8217;s cover interview, embodying these icons was not just about copying their looks\u2014it was about bringing to life the spirit of each woman&#8217;s impact. &#8220;These women found a way to articulate themselves in a world that had no space for them,&#8221; Palmer explained. &#8220;They were always so much more than what the world wanted them to be.&#8221;<\/p>\n<div id=\"ad-unit-1\" class=\"ad-unit\"><\/div>\n<p>Wardrobe, of course, played a pivotal role during the shoot, but the hair and makeup transformations were equally pivotal and an experience that was deeply meaningful to hairstylist Kira Hameed and makeup artist Kenya Alexis.<\/p>\n<\/aside>\n<p>&#8220;Each look was deeply rooted in cultural nostalgia and legacy\u2014it was such a full-circle moment for me,&#8221; Hameed tells me. &#8220;As a Black woman, being able to honor these iconic figures through hair was more than styling\u2014it was storytelling. I thought about my roots, my grandma doing hair in the kitchen, and all the tools and traditions passed down. It reminded me that hair <em>is <\/em>history. It&#8217;s legacy. And I&#8217;m grateful to help tell that story through my work.&#8221; <\/p>\n<p>&#8220;This shoot was more than just glam,&#8221; adds Alexis. &#8220;It was a celebration of legacy, power, and storytelling. Watching Keke transform into each of these iconic women was inspiring, and I&#8217;m honored to have helped bring that vision to life through makeup.&#8221;<\/p>\n<p>Below, we&#8217;re breaking down each of the three looks, taking a look at their power and inspiration in addition to the artistic tips and products that proved essential. Keep scrolling for more.<\/p>\n<figure class=\"van-image-figure full-width-layout \" data-bordeaux-image-check>\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\">\n<p class=\"vanilla-image-block\" style=\"padding-top:90.00%;\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK.gif\" alt=\"Keke Palmer Eartha Kitt beauty inspiration who what wear cover\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-1920-80.gif 1920w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-1600-80.gif 1600w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-1280-80.gif 1280w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-1024-80.gif 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-768-80.gif 768w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-415-80.gif 415w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-360-80.gif 360w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-320-80.gif 320w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-1440-80.gif 1440w, https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK-2560-80.gif 2560w\" sizes=\"100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/nqhkzG52YxjLmL8HBwnYcK.gif\"><\/p>\n<\/div>\n<\/div>\n<div class=\"credit\">(Image credit: <a href=\"Blair%20Caldwell\" target=\"_blank\" rel=\"sponsored\" data-url=\"Blair%20Caldwell\" data-hl-processed=\"none\">Blair Caldwell and Who What Wear)<\/div>\n<\/figure>\n<p>To create Eartha Kitt&#8217;s signature crop of curls, Hameed says the goal was to keep the look sleek, timeless, and sultry. &#8220;It was all about the finger waves paired with a dramatic side part to capture Kitt&#8217;s trademark feline allure,&#8221; she tells me. (One of her most iconic acting roles was Catwoman circa the 1960s television series <em>Batman<\/em>.)<\/p>\n<div id=\"ad-unit-2\" class=\"ad-unit\"><\/div>\n<p>Throughout the shoot, Hameed tapped into old-school techniques to ensure supreme authenticity to Palmer&#8217;s variety of hair looks (think hot tools on the stove, traditional rollers, and pressing combs), much like Hameed&#8217;s grandmother used. Key on-set products included Kenra&#8217;s Volume Spray ($22) for long-lasting hold with touchable softness, KeraCare&#8217;s Oil Sheen ($11) for lightweight hydration and shine, and The Frontal Queen&#8217;s Lace Melting Spray ($21), a go-to alcohol-free adhesive spray for lace installs.<\/p>\n<p>For makeup, Alexis says it was all about precision when it came to capturing Kitt&#8217;s essence on-set: &#8220;minimal eye makeup, sharply drawn dark brows, and a bold red matte lip for timeless elegance.&#8221; To create a great base for all three looks, Alexis relied on a handful of cult-loved skincare classics like Tatcha&#8217;s Luminous Dewy Skin Mist ($49), Embryolisse&#8217;s Lait-Cr\u00e8me Concentr\u00e9 ($17), and Milk Makeup&#8217;s best-selling Hydro Grip Makeup Primer ($29) to lock everything in.<\/p>\n<figure class=\"van-image-figure full-width-layout \" data-bordeaux-image-check>\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\">\n<p class=\"vanilla-image-block\" style=\"padding-top:90.00%;\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb.gif\" alt=\"Keke Palmer Josephine Baker beauty inspiration who what wear cover\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-1920-80.gif 1920w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-1600-80.gif 1600w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-1280-80.gif 1280w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-1024-80.gif 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-768-80.gif 768w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-415-80.gif 415w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-360-80.gif 360w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-320-80.gif 320w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-1440-80.gif 1440w, https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb-2560-80.gif 2560w\" sizes=\"100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/DM3M3XHQUYzivDrpFN2pDb.gif\"><\/p>\n<\/div>\n<\/div>\n<div class=\"credit\">(Image credit: Blair Caldwell and Who What Wear)<\/div>\n<\/figure>\n<p>When Palmer initially shared her vision to celebrate three iconic women who paved the way in the industry, wardrobe, hair, and makeup all brought specific ideas to the table. &#8220;From a hair perspective, this shoot was about creating silhouettes and textures that would be immediately recognizable,&#8221; Hameed tells me. &#8220;When you see these styles, you know <em>exactly <\/em>who they represent. Josephine Baker&#8217;s look was all about vintage glamour, so we leaned into sculpted waves and precision.&#8221;<\/p>\n<p><template data-slice-id=\"slice-newsletterForm-articleInbodyContent-fi2crcQZimkaHPUTZV7f9F\" data-slice-class=\"newsletter-inbodyContent-slice\"><\/template><\/p>\n<p>Hameed notes that they also made the intentional choice to shift Keke&#8217;s signature red strands to jet black. &#8220;This wasn&#8217;t about trend, it was about tribute,&#8221; she explains. &#8220;Black hair felt like the proper nod to the women we were honoring. I studied historic photos, vintage films, and even beauty supply catalogs from the past to fully immerse myself in their eras.&#8221;<\/p>\n<p>When I ask Alexis which of the three looks was the most fun to re-create via makeup, she immediately cites Josephine Baker. &#8220;Hands down, it was bold, glamorous, and gave me room to play with structure and pigment,&#8221; she says. I especially loved doing the thin black brows\u2014they carried so much attitude and really completed the transformation.&#8221; Alexis brought full vintage drama via matte skin, tons of berry-toned blush and contour, the aforementioned black curved brows, and Baker&#8217;s signature deep lip. Despite the outside inspiration for the three looks, though, Alexis still leaned into her favorite features of Palmer&#8217;s: her eyes and cheekbones.<\/p>\n<p>&#8220;She&#8217;s so expressive, and I love using soft, smoked liners and lashes to enhance her gaze,&#8221; Alexis tells me. &#8220;I always layer cream and powder blush to bring warmth and dimension to her face. It&#8217;s a signature technique I love using on her.&#8221;<\/p>\n<figure class=\"van-image-figure full-width-layout \" data-bordeaux-image-check>\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\">\n<p class=\"vanilla-image-block\" style=\"padding-top:90.00%;\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi.gif\" alt=\"Keke Palmer Whitney Houston beauty inspiration who what wear cover\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-1920-80.gif 1920w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-1600-80.gif 1600w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-1280-80.gif 1280w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-1024-80.gif 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-768-80.gif 768w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-415-80.gif 415w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-360-80.gif 360w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-320-80.gif 320w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-1440-80.gif 1440w, https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi-2560-80.gif 2560w\" sizes=\"100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/STNRSkgxqi3VuKhZuPMsqi.gif\"><\/p>\n<\/div>\n<\/div>\n<div class=\"credit\">(Image credit: Blair Caldwell and Who What Wear)<\/div>\n<\/figure>\n<p>One would think maneuvering between multiple looks across wardrobe, makeup, hair, and nails could get complicated on set, but Hameed tells me it was anything but. &#8220;The collaboration was seamless. Most of us had worked together before, so there was already a creative rhythm and trust. Keke set the tone with her vision, and we built around that. We all made sure our work complemented, not competed. Everyone brought their A-game and respected each other&#8217;s craft.&#8221;<\/p>\n<p>When it came time for Palmer to emulate Whitney Houston, Hameed says she went with voluminous, tousled curls\u2014her signature &#8217;80s glam\u2014styled with a hot comb, foam wrap lotion, and large rollers to give body. For makeup, Alexis envisioned the look as simple, but flawless: matte skin, a glossy red lip, and soft lashes to capture Houston&#8217;s early &#8217;90s beauty.<\/p>\n<p>&#8220;Each glam was rooted in research,&#8221; Alexis explains. &#8220;I pulled from archival photos, performances, and vintage editorials to really tap into each woman&#8217;s aesthetic. I wanted to honor their essence while keeping Keke&#8217;s beauty at the center.&#8221; The result? A stunning dose of nostalgia punctuated with a modern, editorial twist.<\/p>\n<p><em> <\/em><\/p>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"clear-floats\"><\/div>\n<div id=\"slice-container-authorBio-fi2crcQZimkaHPUTZV7f9F\" class=\"slice-container slice-author-bio authorBio-fi2crcQZimkaHPUTZV7f9F slice-container-authorBio\">\n<div class=\"author author__default-layout author--separator\">\n<div class=\"author__header\">\n<div class=\"author__heading\">\n<div class=\"author__name\"><a href=\"https:\/\/www.whowhatwear.com\/author\/erin-jahns\" target=\"_self\" class=\"link author__name_link\" data-before-rewrite-localise=\"https:\/\/www.whowhatwear.com\/author\/erin-jahns\">Erin Jahns<\/div>\n<div class=\"author__social\">\n<nav class=\"button-social-group author__social-buttons\" aria-labelledby=\"button-social-group- author__social-buttons\">\n<div id=\"button-social-group- author__social-buttons\" style=\"display:none\">Social Links Navigation<\/div>\n<p><span class=\"button-social__icon\"><svg class=\"icon_instagram\" height=\"1.5em\" viewbox=\"0 0 24 24\" width=\"1.5em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle cx=\"12\" cy=\"12\" fill=\"#de3073\" r=\"12\"><\/circle><path d=\"M18.958 9.116a5.121 5.121 0 00-.336-1.708 3.557 3.557 0 00-2.044-2.044 5.12 5.12 0 00-1.694-.322C14.142 5.014 13.89 5 12 5s-2.142.014-2.884.042a5.213 5.213 0 00-1.708.322 3.665 3.665 0 00-2.044 2.044 5.213 5.213 0 00-.322 1.708C5.014 9.858 5 10.1 5 12s.014 2.142.042 2.884a5.12 5.12 0 00.322 1.694 3.44 3.44 0 00.812 1.246 3.4 3.4 0 001.232.8 5.175 5.175 0 001.708.336c.742.028.98.042 2.884.042s2.142-.014 2.884-.042a5.082 5.082 0 001.694-.336 3.456 3.456 0 002.044-2.044 5.006 5.006 0 00.336-1.694C18.986 14.142 19 13.9 19 12s-.014-2.142-.042-2.884zM17.7 14.828a3.946 3.946 0 01-.252 1.3 2.189 2.189 0 01-.518.8 2.165 2.165 0 01-.8.532 4.641 4.641 0 01-1.3.238c-.742.028-.966.042-2.828.042s-2.1-.014-2.828-.042a3.837 3.837 0 01-1.3-.252A2.258 2.258 0 016.54 16.13a3.91 3.91 0 01-.238-1.3c-.028-.742-.042-.966-.042-2.828s.014-2.086.042-2.828a3.787 3.787 0 01.238-1.3A2.445 2.445 0 017.87 6.54a3.856 3.856 0 011.3-.238c.742-.028.952-.042 2.828-.042s2.086.014 2.828.042a3.787 3.787 0 011.3.238 2.445 2.445 0 011.33 1.33 4.641 4.641 0 01.238 1.3c.027.742.042.952.042 2.828s-.011 2.088-.036 2.83zM12 8.4a3.6 3.6 0 103.6 3.6A3.6 3.6 0 0012 8.4zm.181 5.929a2.338 2.338 0 01-.362-4.662 2.43 2.43 0 01.362 0 2.338 2.338 0 010 4.662zm3.557-6.909a.84.84 0 11-.84.84.84.84 0 01.84-.838z\" fill=\"#fff\"><\/path><\/svg><\/span><span class=\"button-social__icon button-social__icon-email\"><svg class=\"icon-email\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 1000\"><path d=\"M958 185L540 524a67 67 0 0 1-81 0L40 185c-14-12-40-2-40 19v592a52 52 0 0 0 52 52h896a52 52 0 0 0 52-52V204c0-23-25-33-42-19zm-852 0l354 286a68 68 0 0 0 81 0l353-286c23-18 18-33-11-33H118c-29 0-34 15-12 33z\"><\/path><\/svg><\/span><\/nav>\n<\/div>\n<div class=\"author__role\">Beauty Director<\/div>\n<\/div>\n<\/div>\n<div class=\"author__biography\">\n<p>Erin has been writing a mix of beauty and wellness content for Who What Wear for over five years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section data-total-count=\"\" data-type=\"\" class=\"listing listing--related listing--latest\" data-analytics-id=\"featured-article\">\n<span class=\"listing__title listing__title--primary\"><span>Latest<\/span><\/span><\/p>\n<div class=\"listing__fade listing__fade--left\"><\/div>\n<div class=\"listing__fade listing__fade--right\"><\/div>\n<div class=\"listing__arrow listing__arrow--left\">\n<svg height=\"25\" width=\"25\">\n<polygon points=\"12.5,3 5,20 20,20\"><\/polygon>\n<\/svg>\n<\/div>\n<div class=\"listing__arrow listing__arrow--right\">\n<svg height=\"25\" width=\"25\">\n<polygon points=\"12.5,3 5,20 20,20\"><\/polygon>\n<\/svg>\n<\/div>\n<ul class=\"listing__list\">\n<li class=\"listing__item sponsored-post\">\n<script type=\"text\/html\" class=\"sponsored-post-template\" style=\"display:none!important;\"><\/p>\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<img decoding=\"async\" src=\"SPONSORED_IMAGE_URL\"\nalt=\"\" class=\"listing__image\" \/> <\/script><\/li>\n<\/ul>\n<\/section>\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\nSPONSORED_HEADLINE<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--strapline\">\n<span class=\"listing__label\">SPONSORED<\/span><br \/>\nSPONSORED_STRAPLINE\n<\/p>\n<p class=\"listing__text listing__text--disclaimer\">\n<span class=\"[&amp;:not(:empty)]:py-2 listing__text--sponsorship-disclaimer\">SPONSORED_DISCLAIMER<\/span>\n<\/p>\n<p class=\"listing__text listing__text--byline\">\nSPONSORED_BYLINE\n<\/p>\n<\/p><\/div>\n<div class=\"listing__label-block\"><span class=\"listing__label-text\">SPONSORED<\/span><\/div>\n<li class=\"listing__item\">\n<section>\n<a class=\"listing__link\" 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Every Stunning Makeup Detail Behind Our Now Playing Issue<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nHello, spring and summer beauty inspo.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<li class=\"listing__item\">\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA.gif\" alt=\"Hailee Steinfeld Who What Wear Beauty Cover\" class=\"listing__image\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA-450-80.gif 450w, https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA-600-80.gif 600w, https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA-800-80.gif 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/7VzkJ42fv7kJ7zwSEwMYMA.gif\" data-pin-nopin=\"true\">\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\n&#8217;90s Grit Meets &#8220;Pre-Raphaelite&#8221; Artistry: Our February Cover Is the Ultimate Beauty Masterpiece<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nHere&#8217;s every glamorous detail.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<div class=\"highline-leaderboard ad-unit\"><\/div>\n<li class=\"listing__item\">\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i.gif\" alt=\"Julia Garner Who What Wear Beauty Cover\" class=\"listing__image\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i-450-80.gif 450w, https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i-600-80.gif 600w, https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i-800-80.gif 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/2paakwjiGn6h6X5BXrrc6i.gif\" data-pin-nopin=\"true\">\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\nAcid-Wash Hair! Kaleidoscope Blush! Meet the &#8220;Punk With a Twist&#8221; Beauty Details From Our January Cover Shoot<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nAnd just like that, I need bubblegum-pink hair.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<li class=\"listing__item\">\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX.gif\" alt=\"Nara Smith Who What Wear Beauty Cover\" class=\"listing__image\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX-450-80.gif 450w, https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX-600-80.gif 600w, https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX-800-80.gif 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/T4xGvccUPHaGDdWFjmD2YX.gif\" data-pin-nopin=\"true\">\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\nEvery Breathtaking Beauty Detail From Our Cover Shoot<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nFrom products to expert tips.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<li class=\"listing__item\">\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<picture><source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-600-80.jpg.webp 600w, https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-800-80.jpg.webp 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" data-pin-nopin=\"true\"><\/source><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG.jpg\" alt=\"Gracie Abrams Who What Wear Beauty Cover\" class=\"listing__image\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-450-80.jpg 450w, https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-600-80.jpg 600w, https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG-800-80.jpg 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/TkjhvMZm4VvraL3ctYK5SG.jpg\" data-pin-nopin=\"true\"><\/picture>\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\nBeauty Download: Gracie Abrams<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nEvery hair and makeup detail from our cover shoot.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<li class=\"listing__item\">\n<section>\n<div class=\"listing__image-layout\">\n<div class=\"listing__image-wrapper\">\n<img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP.gif\" alt=\"Adria Arjona August Beauty Cover\" class=\"listing__image\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP-450-80.gif 450w, https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP-600-80.gif 600w, https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP-800-80.gif 800w\" sizes=\"(min-width: 1024px) 500px, (min-width: 450px) calc(100vw \/ 2), 100vw\" loading=\"lazy\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP.gif\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/y3TqTsxjcfTgynvXJRaRyP.gif\" data-pin-nopin=\"true\">\n<\/div>\n<\/div>\n<div class=\"listing__textblock\">\n<span class=\"listing__title\"><br \/>\nFall Is Coming, and Adria Arjona&#8217;s Bronzed, Windswept Beauty Vibe Will Be My Ultimate Uniform<br \/>\n<\/span><\/p>\n<p class=\"listing__text listing__text--synopsis\">\nHere&#8217;s every last detail.\n<\/p>\n<p class=\"listing__text listing__text--byline\">\n<\/p><\/div>\n<\/section>\n<\/li>\n<div class=\"highline-leaderboard ad-unit\"><\/div>\n<\/ul>\n<p>View More \u25b8<br \/>\n<\/section>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>Home Beauty Supported Eartha! Josephine! Whitney! The Icon-Inspired Beauty Secrets From Keke Palmer&#8217;s July Cover Shoot Straight from the multi-hyphenate&#8217;s glam team. NEWSLETTER When you purchase through links on our site, we may earn an affiliate commission. Here\u2019s how it works. (Image credit: Blair Caldwell and Who What Wear) By Erin Jahns published 30 July 2025 in Features Take a scroll through our stunning July cover starring Keke Palmer, and you&#8217;ll be treated to roughly 100 years of star-studded time travel. Palmer, with her current shade of scarlet hair, headlines the piece before segueing into a meaningful tribute to three iconic Black women who have deeply inspired her: a 1920s Josephine Baker, a 1960s Eartha Kitt, and a 1980s and 1990s Whitney Houston. As told in Palmer&#8217;s cover interview, embodying these icons was not just about copying their looks\u2014it was about bringing to life the spirit of each woman&#8217;s impact. &#8220;These women found a way to articulate themselves in a world that had no space for them,&#8221; Palmer explained. &#8220;They were always so much more than what the world wanted them to be.&#8221; Wardrobe, of course, played a pivotal role during the shoot, but the hair and makeup transformations were equally pivotal and an experience that was deeply meaningful to hairstylist Kira Hameed and makeup artist Kenya Alexis. &#8220;Each look was deeply rooted in cultural nostalgia and legacy\u2014it was such a full-circle moment for me,&#8221; Hameed tells me. &#8220;As a Black woman, being able to honor these iconic figures through hair was more than styling\u2014it was storytelling. I thought about my roots, my grandma doing hair in the kitchen, and all the tools and traditions passed down. It reminded me that hair is history. It&#8217;s legacy. And I&#8217;m grateful to help tell that story through my work.&#8221; &#8220;This shoot was more than just glam,&#8221; adds Alexis. &#8220;It was a celebration of legacy, power, and storytelling. Watching Keke transform into each of these iconic women was inspiring, and I&#8217;m honored to have helped bring that vision to life through makeup.&#8221; Below, we&#8217;re breaking down each of the three looks, taking a look at their power and inspiration in addition to the artistic tips and products that proved essential. Keep scrolling for more. (Image credit: Blair Caldwell and Who What Wear) To create Eartha Kitt&#8217;s signature crop of curls, Hameed says the goal was to keep the look sleek, timeless, and sultry. &#8220;It was all about the finger waves paired with a dramatic side part to capture Kitt&#8217;s trademark feline allure,&#8221; she tells me. (One of her most iconic acting roles was Catwoman circa the 1960s television series Batman.) Throughout the shoot, Hameed tapped into old-school techniques to ensure supreme authenticity to Palmer&#8217;s variety of hair looks (think hot tools on the stove, traditional rollers, and pressing combs), much like Hameed&#8217;s grandmother used. Key on-set products included Kenra&#8217;s Volume Spray ($22) for long-lasting hold with touchable softness, KeraCare&#8217;s Oil Sheen ($11) for lightweight hydration and shine, and The Frontal Queen&#8217;s Lace Melting Spray ($21), a go-to alcohol-free adhesive spray for lace installs. For makeup, Alexis says it was all about precision when it came to capturing Kitt&#8217;s essence on-set: &#8220;minimal eye makeup, sharply drawn dark brows, and a bold red matte lip for timeless elegance.&#8221; To create a great base for all three looks, Alexis relied on a handful of cult-loved skincare classics like Tatcha&#8217;s Luminous Dewy Skin Mist ($49), Embryolisse&#8217;s Lait-Cr\u00e8me Concentr\u00e9 ($17), and Milk Makeup&#8217;s best-selling Hydro Grip Makeup Primer ($29) to lock everything in. (Image credit: Blair Caldwell and Who What Wear) When Palmer initially shared her vision to celebrate three iconic women who paved the way in the industry, wardrobe, hair, and makeup all brought specific ideas to the table. &#8220;From a hair perspective, this shoot was about creating silhouettes and textures that would be immediately recognizable,&#8221; Hameed tells me. &#8220;When you see these styles, you know exactly who they represent. Josephine Baker&#8217;s look was all about vintage glamour, so we leaned into sculpted waves and precision.&#8221; Hameed notes that they also made the intentional choice to shift Keke&#8217;s signature red strands to jet black. &#8220;This wasn&#8217;t about trend, it was about tribute,&#8221; she explains. &#8220;Black hair felt like the proper nod to the women we were honoring. I studied historic photos, vintage films, and even beauty supply catalogs from the past to fully immerse myself in their eras.&#8221; When I ask Alexis which of the three looks was the most fun to re-create via makeup, she immediately cites Josephine Baker. &#8220;Hands down, it was bold, glamorous, and gave me room to play with structure and pigment,&#8221; she says. I especially loved doing the thin black brows\u2014they carried so much attitude and really completed the transformation.&#8221; Alexis brought full vintage drama via matte skin, tons of berry-toned blush and contour, the aforementioned black curved brows, and Baker&#8217;s signature deep lip. Despite the outside inspiration for the three looks, though, Alexis still leaned into her favorite features of Palmer&#8217;s: her eyes and cheekbones. &#8220;She&#8217;s so expressive, and I love using soft, smoked liners and lashes to enhance her gaze,&#8221; Alexis tells me. &#8220;I always layer cream and powder blush to bring warmth and dimension to her face. It&#8217;s a signature technique I love using on her.&#8221; (Image credit: Blair Caldwell and Who What Wear) One would think maneuvering between multiple looks across wardrobe, makeup, hair, and nails could get complicated on set, but Hameed tells me it was anything but. &#8220;The collaboration was seamless. Most of us had worked together before, so there was already a creative rhythm and trust. Keke set the tone with her vision, and we built around that. We all made sure our work complemented, not competed. Everyone brought their A-game and respected each other&#8217;s craft.&#8221; When it came time for Palmer to emulate Whitney Houston, Hameed says she went with voluminous, tousled curls\u2014her signature &#8217;80s glam\u2014styled with a hot comb, foam wrap lotion, and large rollers to give body. For makeup, Alexis envisioned<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1942","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"rttpg_featured_image_url":null,"rttpg_author":{"display_name":"admin","author_link":"https:\/\/glowlu.com\/?author=1"},"rttpg_comment":12,"rttpg_category":"<a href=\"https:\/\/glowlu.com\/?cat=1\" rel=\"category\">Uncategorized<\/a>","rttpg_excerpt":"Home Beauty Supported Eartha! Josephine! Whitney! The Icon-Inspired Beauty Secrets From Keke Palmer&#8217;s July Cover Shoot Straight from the multi-hyphenate&#8217;s glam team. NEWSLETTER When you purchase through links on our site, we may earn an affiliate commission. Here\u2019s how it works. (Image credit: Blair Caldwell and Who What Wear) By Erin Jahns published 30 July&hellip;","_links":{"self":[{"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/posts\/1942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/glowlu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1942"}],"version-history":[{"count":1,"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/posts\/1942\/revisions"}],"predecessor-version":[{"id":1944,"href":"https:\/\/glowlu.com\/index.php?rest_route=\/wp\/v2\/posts\/1942\/revisions\/1944"}],"wp:attachment":[{"href":"https:\/\/glowlu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glowlu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glowlu.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}